Winning collaboration with the Swiss based sneaker brand „ON Shoes“ and The Zurich University of the Arts. This is a bigger project realized with Alexander Meyer. The editorial as well as the photography is based on a 360° view of the „Cloudflyer Waterproof“, the signature outdoor running shoe from ON. The focus is put on the distinctive features and details of the sneaker. The individual water drops contour and enlarge certain parts, like a stils from a slow running motion.

Editorial and Photography
A4+
ZHdK, 2019